The long-awaited Bhool Bhulaiyaa 3, starring Kartik Aaryan, has already made a huge impact with a record-breaking non-theatrical deal of Rs 135 crore for its digital, satellite, and music rights. The film is set for a Diwali 2024 release and the makers are pulling out all the stops to promote it, with a teaser already released and a theatrical trailer and music launch coming soon. The growing popularity of horror-comedy and Kartik Aaryan's appeal to young audiences have been major factors in securing this massive deal that has already covered a large portion of the film's budget.
Bhool Bhulaiyaa 3: Breaking Records with Non-Theatrical Deal
The highly anticipated horror-comedy "Bhool Bhulaiyaa 3," starring Kartik Aaryan, has created a buzz even before its theatrical release. The film has secured a record-breaking non-theatrical deal worth Rs 135 crore for its digital, satellite, and music rights.
Background:
"Bhool Bhulaiyaa" is a popular horror-comedy film franchise that has garnered critical and commercial success. The first film, released in 2007, starred Akshay Kumar and Vidya Balan and went on to become one of the highest-grossing films of that year. A sequel, "Bhool Bhulaiyaa 2," was released in 2022 with Kartik Aaryan taking over the lead role. The film was a massive hit, grossing over Rs 230 crore worldwide.
Record-Breaking Deal:
The non-theatrical deal for "Bhool Bhulaiyaa 3" is the highest ever for a Bollywood film. It includes rights for streaming on OTT platforms, satellite television broadcasts, and music distribution. This substantial deal has already covered a large portion of the film's budget.
Factors Contributing to the Deal:
The growing popularity of horror-comedy as a genre has played a role in the record-breaking deal. Additionally, Kartik Aaryan's immense appeal among young audiences has contributed to the high demand for the film's digital and satellite rights.
Upcoming Promotions:
The makers of "Bhool Bhulaiyaa 3" are ramping up promotions for the film's upcoming release. A teaser has already been released, while a theatrical trailer and music launch are expected soon. The film is slated for a Diwali 2024 release.
FAQs:
1. Who stars in "Bhool Bhulaiyaa 3"? Kartik Aaryan
2. What is the release date of "Bhool Bhulaiyaa 3"? Diwali 2024
3. How much did the non-theatrical deal for "Bhool Bhulaiyaa 3" fetch? Rs 135 crore
4. Which OTT platforms will stream "Bhool Bhulaiyaa 3"? Details will be announced closer to the release date.
5. What is the budget of "Bhool Bhulaiyaa 3"? The exact budget is undisclosed, but a large portion has been covered by the non-theatrical deal.
Emotionally addressing allegations raised against him in the Telangana assembly, actor Allu Arjun held a press conference to deny any wrongdoing in the tragic incident during the premiere of his film 'Pushpa 2: The Rule.' He emphasized that it was an "unfortunate accident" and expressed condolences to the affected family. Arjun firmly denied claims that he went to the theatre without police permission and clarified that no officer approached him during the visit. He shared that he has not even watched his own film in theatres yet and vehemently denied making any insensitive statements.
The latest promo of Bigg Boss 18 has fans on the edge of their seats, thanks to a heated physical fight that breaks out between contestants Avinash Mishra and Digvijay Singh Rathee. The altercation promises high-voltage drama and has already sparked debates and discussions among viewers. While the exact reason for the fight is yet to be revealed, fans and viewers are eagerly waiting for the next episode to see who is at fault in this dramatic confrontation.
Popular television host and actor Salman Khan recently grilled contestants Shilpa Shirodkar and Chum Darang over their friendship with Digvijay Rathee, who was recently evicted from the popular reality show Bigg Boss. Social media has been calling out the eviction as unfair, with many supporting Digvijay and accusing the show of being biased towards popular actors. Former Bigg Boss contestant Kamya Punjabi also expressed her shock and disappointment over the eviction. The drama and controversy surrounding Digvijay's eviction continues to keep viewers hooked to the show.
Tollywood actor Allu Arjun responded to allegations of visiting Sandhya Theatre without permission and conducting a roadshow, calling it a character assassination. He held a press conference to address the issue, stating that he was deeply humiliated but refrained from blaming any individual or government. Allu Arjun, with over 20 years of experience in the industry, expressed his hurt over the damage to his credibility.
On Friday, the world of professional wrestling mourned the passing of Mexican wrestling icon Rey Mysterio Sr. at the age of 66. The uncle of WWE Hall of Famer Rey Mysterio Jr., Mysterio Sr. was known for his achievements and contributions to the sport, and his family, including his nephew, daughter, and grandnephew and niece, continue to carry on his legacy in the world of wrestling.
K-pop idol Jungkook of BTS surprised his fans with a live session where he showed off his new abode, which was tailored to his style and personality. Despite serving mandatory military duties, Jungkook received special permission to connect with fans and share his new home. Fans were amazed at the bar, DJ area, and sleek black interiors, taking to social media to share their excitement about Jungkook's house.
The Indian government has blocked 18 OTT platforms for violating the new IT rules and publishing vulgar and obscene content. The Centre has taken strict action against these platforms under the new regulations, showing its commitment to clean up the entertainment industry and protect the youth from harmful content. The move has been positively received by citizens and is expected to pave the way for a more conscientious and responsible OTT industry in the future.
As we say goodbye to 2024, Amazon Music India is taking us on a nostalgic journey with "Best of 2024". Featuring top artists such as Sachin-Jigar, Shilpa Rao, and Sabrina Carpenter, this collection showcases the songs, playlists, and podcasts that dominated the Indian music scene in 2024. From soulful Indian indie tracks to international pop sensations, "Best of 2024" has something for every music lover. And with popular tracks like Tauba Tauba and Nadaaniyan, get ready to relive the best of 2024 all over again.
The highly anticipated sequel to Vetrimaaran's hit film "Viduthalai Part 1" has hit theaters and is already breaking records. "Viduthalai Part 2" earned an impressive Rs 7 crore on its first day of release in India, with a strong occupancy rate in both Tamil and Telugu languages. Starring big names like Vijay Sethupathi and Manju Warrier, the film is expected to see even higher collections over the weekend. As the film's digital rights have already been acquired by ZEE5, expect to see the digital premiere in January of next year. With a reported budget of Rs 65 crore, director Vetrimaaran faced challenges during filming that led him to believe he couldn't complete the project - making the film's success even more impressive.
The highly-anticipated prequel to The Lion King, Mufasa: The Lion King, has made a stunning debut at the Indian box office, with its dubbed versions contributing significantly to its first-day earnings. The star-studded voice cast, including Shah Rukh Khan and Mahesh Babu, coupled with strong demand and impressive advance ticket sales, has all the makings of a blockbuster hit and a testament to Disney's storytelling. As the film continues its run at the box office, it remains to be seen if it can sustain its momentum and live up to the hype.