Zomato has introduced a new "Food Rescue" initiative that allows users to purchase cancelled orders at discounted prices, in an effort to combat food waste. CEO Deepinder Goyal announced that the platform generates over 400,000 cancelled orders and this program aims to offer these meals to nearby customers quickly and safely. The company also welcomed suggestions from a product manager, who proposed measures to prevent potential misuse of the feature, which Goyal confirmed have already been implemented.
Zomato's "Food Rescue" Initiative: Combating Food Waste and Fostering Sustainability
In an effort to tackle the issue of food waste, Zomato, the popular online food delivery platform, has launched a groundbreaking initiative called "Food Rescue." The program aims to offer cancelled orders at discounted prices to nearby customers, thereby ensuring that surplus food is not wasted.
Background
According to Zomato's CEO, Deepinder Goyal, the platform generates over 400,000 cancelled orders daily. Many of these orders are made in advance and subsequently cancelled due to changes in plans or unexpected circumstances. Traditionally, these meals would go to waste, resulting in unnecessary food loss.
How "Food Rescue" Works
Zomato's "Food Rescue" initiative identifies cancelled orders approaching their delivery time. These orders are then offered to nearby customers at discounted prices through the platform's app. Customers can choose to purchase the discounted meals, which are delivered quickly and safely.
Benefits
The "Food Rescue" program offers several benefits:
Measures to Prevent Misuse
Zomato has implemented measures to prevent potential misuse of the "Food Rescue" feature. These measures include:
Top 5 FAQs
Q1. How do I access the "Food Rescue" feature? A1. The "Food Rescue" feature is available through the Zomato app. You can find it under the "Offers" section.
Q2. What kinds of meals are available through "Food Rescue"? A2. You can find a variety of meals through "Food Rescue," including dishes from restaurants, bakeries, and grocery stores.
Q3. What is the discount offered on "Food Rescue" meals? A3. The discount varies depending on the meal and the restaurant. Discounts typically range from 20% to 50%.
Q4. Is there a minimum order amount for "Food Rescue" meals? A4. Yes, there is typically a minimum order amount, which varies depending on the restaurant.
Q5. Are "Food Rescue" meals safe to consume? A5. Yes, Zomato ensures that all "Food Rescue" meals are fresh and safe for consumption. The meals are delivered promptly to maintain their quality.
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