Singer and actress Sabrina Carpenter has partnered with non-profit organization HeadCount during her recent tour to promote civic engagement. Her collaboration resulted in the registration of over 35,000 new voters and engaged an additional 263,087 people. HeadCount's executive director credits their success to partnerships with top music artists and their strong connection with their fans. Fans can visit headcount.org for more information and sign up for a weekly music update newsletter.
Sabrina Carpenter and HeadCount Team Up to Engage Young Voters
Singer and actress Sabrina Carpenter has partnered with non-profit organization HeadCount during her recent tour to promote civic engagement. The collaboration resulted in the registration of over 35,000 new voters and engaged an additional 263,087 people.
Background:
HeadCount is a nonpartisan organization that uses the power of music to register voters and promote participation in democracy. The organization has partnered with over 1,000 musicians and festivals to register millions of voters since it was founded in 2004.
Carpenter, 23, is an American singer and actress who has released five studio albums and starred in several films and television shows. She has a large following among young people, who are often less likely to participate in elections.
Collaboration:
Carpenter's partnership with HeadCount involved voter registration drives at her concerts, social media promotions, and a voter registration widget on her website. The campaign targeted young people who might not otherwise have registered to vote.
HeadCount's executive director, Andy Bernstein, credits the success of the partnership to Carpenter's strong connection with her fans. "Fans trust Sabrina, and they trust HeadCount," Bernstein said. "When Sabrina tells her fans to register to vote, they listen."
Impact:
Carpenter and HeadCount's collaboration resulted in the registration of over 35,000 new voters and engaged an additional 263,087 people. This means that Carpenter's fans are more likely to be informed about the issues and to participate in the political process.
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