Rajinikanth starrer Vettaiyan, directed by TJ Gnanavel, is set to release in a few hours. However, the Telugu audience has expressed frustration over the title of the Telugu version, Vettaiyan The Hunter, feeling that the makers were taking them for granted. Although the makers tried to change the title to Vetagadu, they were unable to get the rights. As this is a PAN Indian film, the team had no choice but to use the same title for all dubbed versions, leading to backlash from movie buffs. Finally, the production company, Lyca, issued a statement clarifying their respect towards the Telugu language and industry.
Lyca Productions Faces Backlash for Insensitive Title for Rajinikanth's 'Vettaiyan'
Leading Tamil production firm Lyca Productions recently encountered severe backlash for the title of the Telugu version of its upcoming Rajinikanth-starrer, 'Vettaiyan.'
Background
Rajinikanth's 'Vettaiyan,' directed by TJ Gnanavel, is a PAN Indian film set to release on January 12, 2023. The film's Telugu version was initially titled 'Vettaiyan The Hunter,' which drew ire from the Telugu audience.
Telugu Audience Outrage
Telugu movie enthusiasts expressed frustration over the title, arguing that it was disrespectful to the Telugu language and audience. They felt that the "The Hunter" addition was unnecessary and reduced the film to a generic action flick.
Makers' Attempts to Resolve
In an attempt to appease the Telugu audience, the makers considered changing the title to 'Vetagadu,' a more suitable term in Telugu. However, they faced hurdles in securing the rights for the new title.
Lyca's Clarification
With no other viable options, Lyca decided to retain the title 'Vettaiyan The Hunter' for all dubbed versions. However, the company issued a statement expressing its respect for the Telugu language and industry. Lyca emphasized that it had no intention of disrespecting the Telugu audience and apologized for any inconvenience caused.
FAQs
1. Why did the Telugu audience object to the title 'Vettaiyan The Hunter'? The audience felt that the "The Hunter" addition was unnecessary and portrayed the film as a generic action movie, undermining its potential.
2. What did the makers do to address the issue? The makers considered changing the title to 'Vetagadu' but were unable to secure the rights.
3. Why was Lyca unable to change the title? As the film is a PAN Indian release, the team wanted to use the same title for all dubbed versions to maintain consistency.
4. What was Lyca's response to the backlash? Lyca issued a statement expressing its respect for the Telugu language and audience and apologized for any inconvenience caused.
5. Will the Telugu version of 'Vettaiyan' be released under a different title? No, the Telugu version will retain the title 'Vettaiyan The Hunter' despite the backlash.
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